As David Sperstad learned more about the basics of small business ownership and the ins-and-outs of running a bike shop, he and his wife thought they might like to start their own shop.
For a small business, any money lost is a loss for the company as a whole. With minimal budget and even fewer customers or clients, you count every dime, and something as simple as not emailing customers regularly could be costing you.
Starting a business can be one of the most exciting and nerve-wracking occasions of your life. While no exact formula for success exists, you can take a few steps to improve the odds of your business survival.
Seven in 10 small businesses in a recent survey by GetResponse say their digital/web-based marketing budgets will increase; of those, 30 percent expect their budgets to “increase considerably.”
Here are some real-world examples of marketing expenses that are deductible: