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How to Create More Effective Email Sign-Offs

January 5, 2018,

If your email inbox looks like mine, you’re bombarded with generic email after generic email every day. I get it — it’s hard to make emails sent by the hundreds or thousands feel personalized. Nonetheless, nobody wants to feel like a number.

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Best Tech Practices for 2018

January 2, 2018,

Staying current with small business technology is getting harder all the time, as tech seems to be in a state of continuous evolution. Your small business cannot grow unless your technology is up-to-date. What technologies are small business owners using this year? How do you stack up?

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Can Online Focus Groups Help Increase Sales?

December 27, 2017,

Strangers to online focus groups sometimes assume they’re inferior to their in-person counterparts. The very nature of business today debunks this myth. Most interactions already happen through email or other text-based media, which convey ideas and emotions just as well as in-person conversations.

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Google My Business: Optimize Your Listing

December 20, 2017,

One way to increase your odds of ranking higher on Google is by claiming and optimizing your free Google My Business (GMB) online business listing. Google gives qualifying local businesses a FREE online listing that local businesses can claim and verify.

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