Building Word of Mouth Using Social Media - It's Word Of Mouth At The Speed Of Light! June 12, 2013, 1:00pm EDT

Are you still wondering how to use social media to build buzz for your company, products and services?  You're on Facebook and you've sent out a couple of tweets, but is it working for you?  It's because social media is a lot more than Facebook and Twitter.  

  • Are you blogging on Wordpress and getting all of the Google Juice and Link Love you need?
  • Are you following the right people on Twitter and know how to get your customers to follow you?
  • Do you know how and why a video goes viral?
  • Do you know why companies like McDonald's, Hewlett Packard, and Coca Cola advertise inside online video games?
  • Do you know what word of mouth was being said about you and your company this morning and how to find out?
  • Do know how to get "your" word of mouth out using email with a 35% conversion rate?
  • Are you aware that all of marketing is shifting to mobile and by using a simple QR Barcode you can quadruple your word of mouth with the click of a button?
  • Did you know that all successful marketing comes down to knowing all of the tools and developing a sound strategy?

About the Presenter(s)

Lon Safko - Innovation Leader

Lon is the bestselling author of "The Social Media Bible" which hit #1 on Amazon, and "The Fusion Marketing Bible", which hit #3 on Amazon, an acclaimed international keynote speaker and trainer, and the star of the PBS Television Special "Social Media & You... Communicating In A Digital World." He has 18 inventions and more than 30,000 of his personal records at the Smithsonian Institution.

Author, Speaker, Presenter, Innovation Leader
Social media people